Legal

# Privacy Policy

Last updated: June 2026

This policy explains what personal data THE·HINE (“we”, “us”) collects through this website, why we collect it, and the choices you have. We keep data collection to what is necessary to operate the site and respond to enquiries.

## What we collect

-   **Enquiry details.** When you contact us — via the Contact Sales form or email — we receive the information you provide (such as name, work email, company, and your message).
-   **Usage data.** With your consent, we use Google Tag Manager and Google Analytics to understand, in aggregate, how the site is used. Analytics and advertising storage are denied by default in the EEA, the UK, and EFTA until you consent.
-   **Technical data.** Standard server and security information (such as IP address and user agent) processed to deliver and protect the site.

## How we use it

-   To respond to your enquiry and discuss a possible engagement.
-   To measure and improve the website, in aggregate, where you have consented.
-   To maintain the security and integrity of the site.

## Legal bases

We process enquiry data on the basis of your request and our legitimate interest in responding to it; analytics on the basis of your consent; and technical data on the basis of our legitimate interest in operating a secure website.

## Sharing

We do not sell personal data. We use a small number of processors to run the site and our enquiry workflow — including hosting and analytics providers and our CRM/forms provider — who process data on our instructions.

## Retention

We keep enquiry data only as long as needed to handle your request and any resulting engagement, then delete or anonymize it. Analytics data is retained per the provider’s configured retention window.

## Your rights

Subject to your jurisdiction, you may request access to, correction of, or deletion of your personal data, and you may withdraw analytics consent at any time. To exercise any right, email [contact@thehine.ai](mailto:contact@thehine.ai).

## Cookies & consent

Non-essential cookies (analytics) load only after consent in regions where consent is required. Essential, security-related storage is always active.

## Contact

Questions about this policy: [contact@thehine.ai](mailto:contact@thehine.ai).

_This page is provided for transparency and is not legal advice; the final wording should be reviewed against your jurisdiction’s requirements before launch._

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Source: https://thehine.ai/privacy
Last updated: 2026-06-10